Privacy Policy

This Privacy Policy explains how we (“we”, “us”, or “our”) collect, use, store, and protect information when you use our website and services (the “Services”). We are committed to protecting your privacy and handling data responsibly.

1. Information We Collect

1.1 Advertising and Business Data

When you connect your advertising accounts (such as Amazon Ads), we collect advertising performance and account data that you explicitly authorize us to access, including but not limited to:

• Campaign, keyword, and search term performance metrics
• Impressions, clicks, spend, and attributed sales
• Campaign, ad group, and targeting metadata
• Account identifiers such as advertising profile IDs and marketplace info

We do not collect end-customer personal data (such as names, email addresses, phone numbers, or browsing behavior).

1.2 User-Provided Information

You may provide additional business information, such as:

• Product margin or cost information
• Optimization preferences and risk settings
• Contact details (name, email address)

2. How We Use Information

We use collected information strictly to:

• Provide analytics, recommendations, and optimization insights
• Improve and maintain our services
• Communicate about service updates or support
• Ensure security, compliance, and system integrity

We do not use your data for advertising to third parties.

3. Data Sharing

We do not sell or rent your data.

We may share data only in the following limited circumstances:

• With service providers who operate our infrastructure (e.g., cloud hosting)
• When required by law or legal process
• To protect the rights, safety, or security of our users or systems

4. Data Storage and Security

We use industry-standard security measures to protect data, including:

• Secure authentication and access controls
• Encrypted data transmission where appropriate
• Restricted internal access to sensitive information

While no system is 100% secure, we take reasonable steps to protect your data from unauthorized access, loss, or misuse.

5. Data Retention

We retain data only for as long as necessary to provide our Services or comply with legal obligations.

Users may request deletion of their data at any time, subject to applicable legal or contractual requirements.

6. User Control and Access

You can:

• Revoke advertising account access at any time
• Request access to or deletion of your data

Once access is revoked, we will stop collecting new data from that account.

7. Third-Party Platforms

Our Services integrate with third-party platforms (such as advertising platforms). Their privacy policies apply to your use of those platforms.

8. International Users

If you access our services from outside your country of residence, you understand that data may be processed and stored in jurisdictions with different data protection laws.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be posted on this page with an updated revision date.